John Varvatos
John Varvatos Artisan Blu
Aquatic citrus done right, summer staple.
$60–$125typical price
Who Should Wear It
Summer fragrance guys who are tired of the same three aquatics. Underrated pick.
How It Wears
Fresh herbs, citrus, and airy woods that instantly feel Mediterranean. This smells like ocean breeze, linen shirts, and relaxed summer afternoons. Clean and uplifting without trying too hard.
Identity
Scent Vibe
Mandarin, sea salt, woods. Bright and breezy without the generic blue cliché.
When To Wear
Hot weather, beach, casual.
Seasons
Summer, Spring
Projection
Medium
Longevity
Moderate
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